Qualifications: D.CIM, MBA
Sarah is a graduate of the Newcastle University School of Business. Her career has spanned over 25 years of marketing and brand development in the manufacturing and construction industries; internal and external communications in the public sector; media and crisis management in the healthcare industry and stakeholder development in the not-for-profit sector.
She developed and implemented cross-organizational internal and external communications strategies in the UK’s National Health Service and held various top level board positions in Communications and Organizational Development. Whilst her career moved away from “hands-on” communications, the spin-out and subsequent sale of her husband’s company to Pfizer Inc. brought her to the USA. There she was able to return to her professional roots and passion, working with entrepreneurial-style SMEs as a strategic marketing consultant and web designer.
From there she met Lindsay when she was moving Vitality Spa to Lyme Street and the rest is history. It is ironic that Sarah’s first role was in the marketing department of one of the world’s leading distillers of Essential Oils!